Financial Times Millward Brown BRANDZ™. , , , (. ).

2010 ($) 2009 ($) 2008 ($) 2010/2009 4 (CAGR)
1 = Google 114 260 100 039 86 057 14% 32%
2 2 IBM 86 383 66 622 55 335 30% 24%
3 3 Apple 83 153 63 113 55 206 32% 51%
4 -2 Microsoft 76 344 76 249 70 887 0% 5%
5 -2 Coca-Cola 67 983 67 625 58 208 1% 13%
6 -1 McDonald's 66 005 66 575 49 499 -1% 23%
7 3 Marlboro 57 047 49 460 37 324 15% 10%
8 -1 China Mobile 52 616 61 283 57 225 -14% 8%
9 -1 GE 45 054 59 793 71 379 -25% -5%
10 -1 Vodafone 44 404 53 727 36 962 -17% 17%

- ( 39 717 26 745 .), Blackberry, Oracle Verizon Wireless. , Microsoft , , Intel — 25 48- . Intel 22 851 14 210 .

, . . 72- 9723 .

BRANDZ : 8,1 . 2008 . 9,2 . 2009 . ( 71- ) 9,7 . 2010 . 2008 . , .